Prepare yourself for your internships, placements and career with our Personal Branding program. Learn how to leverage your strengths and qualities to present the best version of yourself to recruiters and industry professionals. A personal brand summarizes you in a persuasive and compelling manner, increasing your value as a professional and putting you at a competitive advantage.

This program helps you craft your brand identity and establish your online presence to set you apart from the competition and get noticed by recruiters. It also helps you become an effective professional and a leader so that you can elevate your career to greater heights.

Key Benefits of the Program

• Get relevant Internship Opportunities.
• Find a mentor from the industry.
• Create a thriving online presence which catches attention of recruiters.
• Learn how to succeed in your summer internship / first job
• Build a top-notch Resume
• Become a more effective Leader
• Learn how to network better and make positive connections.
• Increase your perceived value as a professional

What You Will Learn

Creating your own Brand Identity

In today’s highly competitive job market, it isn’t enough to just be good at your job. Being unique matters. It is essential to present your skills and abilities in the most engaging way possible. A personal brand develops your credibility and helps prospective employers, clients and co-workers to form a favourable impression about you. Discover your purpose, the things unique about you, and use it to craft your brand story and identity.

Managing your Online Presence

Your online social media profiles are where your recruiters and clients get to know about you first. Having a polished online presence will open up doors and lead to opportunities that might not have existed otherwise. Learn to curate your social media profiles professionally and project your brand through these channels.

Using the Right tools

Learn to use branding tools such as Blogger, WordPress and Tumblr. These tools are a great way to present your ideas, skills and achievements in an easily understandable format. They also provide you the opportunity to connect and establish relationships with other professionals in your industry. Well-maintained blogs establish you as an authority in your field and help earn
others’ trust.

Networking

A professional’s network is one of his/her most important assets. Professionals
in one another’s network often refer or recommend each other for new jobs or
to clients. Learn how to build and cultivate relationships with people with
people, overcome barriers to effective communication, enhance your profile
and take on leadership roles.

Interviews

Sincere planning, research and practice are required to crack interviews. Get to know the important questions that you can expect and how to approach them. Create a pitch for yourself which will demonstrate your capabilities and strengths. Also learn about researching a firm before the interview, proper interview etiquettes and handling online interviews.

About the Instructor

The trainers in the program come with vast corporate experience. The trainers come in from different sectors of the industry and bring in their rich experience to share with us.